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The University of Iowa
University of Iowa

Brand Manual

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Showcase

The examples below showcase how our assets can work together to represent our brand and serve our audiences in finished pieces.

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Gallery of sample work

Graphic Viewbook Example
Student Life Viewbook mockup
Text heavy viewbook example
Instagram post mockups on mobile phones
Illustration to convey writing at Iowa
National Advanced Driving Simulator annual report page previews
Academic viewbook mockup
Example of a series of display ads
Mockups of three Iowa Magazine covers
Tote bag with IOWA logo
Light pole banners example
Trifold example
Branded polo shirt
Preview of cover and inside spread from Why Iowa viewbook
Mockup of Carver College of Medicine class profiles
University logo on a gold displayed with campus photography
College of Law website
Transfer Guide Brochure cover
Brochure cover example
Mental Health website mockup on mobile device
Commencement Program Cover
College of Pharmacy brochure example
art meets science postcard
Financial Literacy Services Banner
University of Iowa Hospitals and Clinics website shown on desktop display
Program overview booklet
School counselor print ad
Website mockup on computer
Dining guide brochure example
Front and back view of guide that uses brand fonts and icons to reinforce technology tips for students
Sample Flu Poster
Brochure example showing Iowa City
We work together Postcard example
Preview of cover and inside spread of LiveWELL newsletter
National Advanced Driving Simulator website
UIHC social media ads
Sample Stationery System
Preview of cover and inside spread using black and gold with brand fonts and icons that help highlight metrics and progress
Custom box design
Tippie Undergraduate Viewbook
Preview of spread from undergraduate transfer viewbook
Welcome to the Tippie College of Business text displayed over community pattern
Digital display ad example
An example of formal creative execution
Branded notebook examples
Pull-up banner using brand element to showcase services provided by SDS
Flu vaccine campaign poster and sticker mockups
Iowa Technology Institute annual report
Sexual Assault and violence guide example
"Find your inspiration" text displayed over brand rock pattern
Recreational Services Brochures
Welcome home postcard example
Front cover and inside spread of the Student Disability Services brochure
Visitors Guide print ad
Preview of cover and inside spread from undergraduate travel recruitement viewbook
Cover and spread mockup of Return to Campus Guide
Top Scholars Invitation Example
Woman walking in front of multi-poster display
Illustration Example
Housing website pages displayed on desktop monitor, laptop, and tablet.
Performing arts event promotion shown on a smartphone. Includes brand fonts, icons, and graphic element styling.
Stack of magazines displaying cover design
Flyer design uses black and gold color blocking to organize informational and portrait content.
"Once a Hawkeye, always a Hawkeye" environmental display
Folded thank you card shown flat. Illustration of recognizable Iowa healthcare buildings on a black background with gold text that reads "Thank You"
"eat sleep study, relax, play, repeat." displayed next to picture gallary
Preview of pages demonstrating graphic elements, map illustrations, and photo use
Preview of handout listing CLAS quick facts and majors
The University of Iowa
University of Iowa

Brand Manual

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