University of Iowa
Wednesday, December 5, 2018

Outlined icon set available for download. 

Go to the Iconography page to download icon set and review usage guidelines.

Solid versions of each icon are currently being developed and will be added to the icon set when completed. Please contact with additional icon ideas if needed. 

Thursday, October 4, 2018

Recommended tools and analytics report template now available. 

Additional tips on what to consider when creating new social media channels, hashtag recommendations, and updated sizing specifications by channel also available.

Go to the Social Media page. 

Wednesday, August 29, 2018

Phase 1 summary posted.

The brand development task force completed the first phase of work in June 2018.  An executive summary can be accessed at this link (Hawk ID login required).

Wednesday, August 1, 2018

Update on the university brand initiative.

The University of Iowa is in the process of a comprehensive, campus-wide brand development initiative. 

During this time, no changes will be made to the university’s visual identity policies outlined on this site. All academic, administrative, and business units should refrain from any major visual identity changes or investments and use the existing guidelines. A progress update on the current phase will be posted in August 2018. 

Wednesday, November 1, 2017

Examples and process info now available.

Friday, September 15, 2017
Check back soon for promo item guidelines and examples.
Tuesday, August 15, 2017
Our recommended fonts are now available for online use.
Tuesday, August 1, 2017
The Lockup Generator is live! Look for it in the lockup system section.