Expanded guidelines provide direction and additional resources for clearly connecting sport clubs to the Iowa brand and providing differentiation from intercollegiate athletic teams.

Agenda and slide presentation available for review.

Branded event display options are now available for faculty and staff to reserve at no charge.

The university’s application for federal trademark registration of our primary block IOWA logo has been approved. Moving forward, the federal trademark registration symbol ®️ will be required to appear with the block IOWA logo on all promotional merchandise and apparel.

Agenda and slide presentation available for review.

All lockup requests will now be submitted by unit brand managers.

Agenda and slide presentation available for review.

Standardized copy that provides a high-level overview of the University of Iowa is now available and offers context for external audiences unfamiliar with our institution.

To further unite our identity and avoid confusion for our audiences, use of the formal dome and wordmark logo is now restricted.

Agenda and slide presentation available for review.